Free guide for education
Unified Events & Conversions Management for Education
Brandfinity supports institutions and proposes establishing uniform standards for higher education institutions in digital marketing analytics.
Request a free guide to harmonise your Academic Analytics
Why does Brandfinity suggest a template with a unified standard for education? Key reasons for the standardisation within the education sector are:
- Brandfinity has vast experience in the Education vertical since 2014
- Helps in the transferability / smooth handover of accounts
- Suggest best practices
- Explained in an easy way
- Required quick configurations
- Suggest support if requested
- Get a bonus – Tag Plan
Of course, tracking strategies may vary depending on institutions’ needs and circumstances, but common elements are often shared among them.
Downloading this free guide
Downloading this guide allows you to access a simple, structured, step-by-step guide for configuring events and conversions in Google Analytics 4 (GA4), adapted for education.
Additionally, we will cover all these topics, supported with visual elements for easy implementation:
- Scenario with ten academic programs
- Tips – How to reduce the number of EVENTS in GA (without worrying about hitting conversion limits)
- Algorithm – Which model to choose
- 3 Models to choose from
- FAQ
Get a bonus
In addition to clear and concise guidance for quick and efficient event configuration, you will receive a Tag Plan specially created for Education.
Discover more services for education sector
Brandfinity helps schools and universities effectively recruit and retain students by crafting digital student journeys. Their comprehensive approach includes creating strategies, generating website traffic, utilising digital campaigns, social media, and search engine optimisation, and offering solutions for student pipeline management through CRM, marketing automation, and much more. Brandfinity also implements technologies for seamless student and management experiences, offering data analytics services to optimise marketing investments and drive student enrollment.
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