{"id":237621,"date":"2025-10-14T07:47:35","date_gmt":"2025-10-14T07:47:35","guid":{"rendered":"https:\/\/brandfinity.ch\/?post_type=project&#038;p=237621"},"modified":"2025-10-24T13:10:54","modified_gmt":"2025-10-24T13:10:54","slug":"digital-transformation-swiss-marketing-association","status":"publish","type":"project","link":"https:\/\/brandfinity.ch\/en\/project\/digital-transformation-swiss-marketing-association\/","title":{"rendered":"Digital Transformation &#8211; Swiss Marketing Association"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; background_enable_color=&#8221;off&#8221; min_height=&#8221;400px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;4px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;822.4px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_heading title=&#8221;Digital transformation&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;|700|||||||&#8221; title_text_color=&#8221;#000000&#8243; title_font_size=&#8221;4vw&#8221; title_font_size_tablet=&#8221;6vw&#8221; title_font_size_phone=&#8221;8vw&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_heading][et_pb_text content_tablet=&#8221;<\/p>\n<h3><strong>Driving Digital Transformation for the Swiss Marketing Association<\/strong><\/h3>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3><strong>Driving Digital Transformation for the Swiss Marketing Association<\/strong><\/h3>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_3_text_color=&#8221;#004FFF&#8221; header_3_font_size=&#8221;20px&#8221; header_3_text_color_tablet=&#8221;#004FFF&#8221; header_3_text_color_phone=&#8221;#004FFF&#8221; header_3_text_color_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Driving Digital Transformation for the Swiss Marketing Association<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;Since 2023, Brandfinity has been an Official Service Partner of the Swiss Marketing Association (SMA) \u2014 the leading network for marketing professionals in Switzerland. With its headquarters in Zurich and 17 regional clubs at that time, Swiss Marketing Association brings together thousands of professionals through education, and certification programs, events, networking &#8211; that shape the future of marketing in Switzerland. ( more about <a href=%22https:\/\/swissmarketing.ch\/%22 data-et-target-link=%22_blank%22 rel=%22noopener%22>swiss marketing<\/a>.)<\/p>\n<p>At Brandfinity, we are proud to support Swiss Marketing Association on its journey towards digital transformation.<\/p>\n<p>Our collaboration combines strategy, technology, and execution to ensure association and its clubs benefit from modern, efficient, and scalable digital solutions.<\/p>\n<p>Swiss Marketing official list of Clubs (Brandfinity made implementation for since 2023): Swiss Marketing Aarau, Olten, Swiss Marketing Aussenhandel, Swiss Marketing beider Basel, Swiss Marketing Bern, Swiss Marketing Experts, Swiss Marketing L\u00e9man, Swiss Marketing Luzern, Swiss Marketing Schaffhausen, Swiss Marketing St. Gallen, Swiss Marketing Ticino, Swiss Marketing Top Sellers, Swiss Marketing Trois Lacs, Swiss Marketing Winterthur und Thurgau, Swiss Marketing Zug, Swiss Marketing Z\u00fcrich, Swiss Marketing Z\u00fcrich Nord, Swiss Marketingleiter Bern. (<a href=%22https:\/\/swissmarketing.ch\/fr\/networking-fr\/clubs-fr\/%22 data-et-target-link=%22_blank%22 rel=%22noopener%22>full list of clubs)<\/a>&#8221; content_phone=&#8221;Since 2023, Brandfinity has been an Official Service Partner of the Swiss Marketing Association (SMA) \u2014 the leading network for marketing professionals in Switzerland. With its headquarters in Zurich and 17 regional clubs at that time, Swiss Marketing Association brings together thousands of professionals through education, and certification programs, events, networking &#8211; that shape the future of marketing in Switzerland. ( more about <a href=%22https:\/\/swissmarketing.ch\/%22 data-et-target-link=%22_blank%22 rel=%22noopener%22>swiss marketing<\/a>.)<\/p>\n<p>At Brandfinity, we are proud to support Swiss Marketing Association on its journey towards digital transformation.<\/p>\n<p>Our collaboration combines strategy, technology, and execution to ensure association and its clubs benefit from modern, efficient, and scalable digital solutions.<\/p>\n<p>Swiss Marketing official list of Clubs (Brandfinity made implementation for since 2023): Swiss Marketing Aarau, Olten, Swiss Marketing Aussenhandel, Swiss Marketing beider Basel, Swiss Marketing Bern, Swiss Marketing Experts, Swiss Marketing L\u00e9man, Swiss Marketing Luzern, Swiss Marketing Schaffhausen, Swiss Marketing St. Gallen, Swiss Marketing Ticino, Swiss Marketing Top Sellers, Swiss Marketing Trois Lacs, Swiss Marketing Winterthur und Thurgau, Swiss Marketing Zug, Swiss Marketing Z\u00fcrich, Swiss Marketing Z\u00fcrich Nord, Swiss Marketingleiter Bern. (<a href=%22https:\/\/swissmarketing.ch\/fr\/networking-fr\/clubs-fr\/%22 data-et-target-link=%22_blank%22 rel=%22noopener%22>full list of clubs)<\/a>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Since 2023, Brandfinity has been an Official Service Partner of the Swiss Marketing Association (SMA) \u2014 the leading network for marketing professionals in Switzerland. With its headquarters in Zurich and 17 regional clubs at that time, Swiss Marketing Association brings together thousands of professionals through education, and certification programs, events, networking &#8211; that shape the future of marketing in Switzerland. ( more about <a href=\"https:\/\/swissmarketing.ch\/\" target=\"_blank\" rel=\"noopener\">swiss marketing<\/a>.)<\/p>\n<p>At Brandfinity, we are proud to support Swiss Marketing Association on its journey towards digital transformation.<\/p>\n<p>Our collaboration combines strategy, technology, and execution to ensure association and its clubs benefit from modern, efficient, and scalable digital solutions.<\/p>\n<p>Swiss Marketing official list of Clubs (Brandfinity made implementation for since 2023): Swiss Marketing Aarau, Olten, Swiss Marketing Aussenhandel, Swiss Marketing beider Basel, Swiss Marketing Bern, Swiss Marketing Experts, Swiss Marketing L\u00e9man, Swiss Marketing Luzern, Swiss Marketing Schaffhausen, Swiss Marketing St. Gallen, Swiss Marketing Ticino, Swiss Marketing Top Sellers, Swiss Marketing Trois Lacs, Swiss Marketing Winterthur und Thurgau, Swiss Marketing Zug, Swiss Marketing Z\u00fcrich, Swiss Marketing Z\u00fcrich Nord, Swiss Marketingleiter Bern. (<a href=\"https:\/\/swissmarketing.ch\/fr\/networking-fr\/clubs-fr\/\" target=\"_blank\" rel=\"noopener\">full list of clubs)<\/a><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<strong>From Strategy to Implementation<\/strong>&#8221; content_phone=&#8221;<strong>From Strategy to Implementation<\/strong>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#090A3C&#8221; text_font_size=&#8221;4vw&#8221; text_line_height=&#8221;1em&#8221; text_font_size_tablet=&#8221;6vw&#8221; text_font_size_phone=&#8221;8vw&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>From Strategy to Implementation<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h3><strong>What we transformed digitally <\/strong><\/h3>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3><strong>What we transformed digitally <\/strong><\/h3>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_3_text_color=&#8221;#004FFF&#8221; header_3_font_size=&#8221;20px&#8221; header_3_text_color_tablet=&#8221;#004FFF&#8221; header_3_text_color_phone=&#8221;#004FFF&#8221; header_3_text_color_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>What we transformed digitally\u00a0<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<strong>Our work with the Swiss Marketing Association covers several key areas:<\/strong><\/p>\n<ul>\n<li>Strategy of Digital transformation<\/li>\n<li>Multi-Site Web Platform<\/li>\n<li>Event Calendar Integration<\/li>\n<li>CRM Set-up<\/li>\n<li>Marketing Automation<\/li>\n<li>Emailing<\/li>\n<li>Templates<\/li>\n<li>Event Management<\/li>\n<\/ul>\n<p>&#8221; content_phone=&#8221;<strong>Our work with the Swiss Marketing Association covers several key areas:<\/strong><\/p>\n<ul>\n<li>Strategy of Digital transformation<\/li>\n<li>Multi-Site Web Platform<\/li>\n<li>Event Calendar Integration<\/li>\n<li>CRM Set-up<\/li>\n<li>Marketing Automation<\/li>\n<li>Emailing<\/li>\n<li>Templates<\/li>\n<li>Event Management<\/li>\n<\/ul>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Our work with the Swiss Marketing Association covers several key areas:<\/strong><\/p>\n<ul>\n<li>Strategy of Digital transformation<\/li>\n<li>Multi-Site Web Platform<\/li>\n<li>Event Calendar Integration<\/li>\n<li>CRM Set-up<\/li>\n<li>Marketing Automation<\/li>\n<li>Emailing<\/li>\n<li>Templates<\/li>\n<li>Event Management<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_video src=&#8221;https:\/\/youtu.be\/muJpFdR5NX4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_video][et_pb_text content_tablet=&#8221;<\/p>\n<h2><strong>WP &#8211; Multi Site<\/strong><\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2><strong>WP &#8211; Multi Site<\/strong><\/h2>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#090A3C&#8221; text_font_size=&#8221;4vw&#8221; text_line_height=&#8221;1em&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#090A3C&#8221; header_2_font_size=&#8221;4vw&#8221; text_font_size_tablet=&#8221;6vw&#8221; text_font_size_phone=&#8221;8vw&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;6vw&#8221; header_2_font_size_phone=&#8221;8vw&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><strong>WP &#8211; Multi Site<\/strong><\/h2>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;We migrated Swiss Marketing Association\u2019s online presence from a single website to a multi-site solution (Word Press), enabling each regional club to have its own dedicated pages with their own access, while maintaining a consistent identity in multiple domains. To support this, we designed and developed website page templates tailored to Swiss marketing association&#8217;s brand and needs.&#8221; content_phone=&#8221;We migrated Swiss Marketing Association\u2019s online presence from a single website to a multi-site solution (Word Press), enabling each regional club to have its own dedicated pages with their own access, while maintaining a consistent identity in multiple domains. To support this, we designed and developed website page templates tailored to Swiss marketing association&#8217;s brand and needs.&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>We migrated Swiss Marketing Association\u2019s online presence from a single website to a multi-site solution (Word Press), enabling each regional club to have its own dedicated pages with their own access, while maintaining a consistent identity in multiple domains. To support this, we designed and developed website page templates tailored to Swiss marketing association&#8217;s brand and needs.<\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h2>Event Calendar &#8211; Integration<\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2>Event Calendar &#8211; Integration<\/h2>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#090A3C&#8221; text_font_size=&#8221;4vw&#8221; text_line_height=&#8221;1em&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#090A3C&#8221; header_2_font_size=&#8221;4vw&#8221; text_font_size_tablet=&#8221;6vw&#8221; text_font_size_phone=&#8221;8vw&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;6vw&#8221; header_2_font_size_phone=&#8221;8vw&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Event Calendar &#8211; Integration<\/h2>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p>Events are at the heart of Swiss marketing association\u2019s community. <span data-teams=%22true%22>We implemented a real-time integration between Ticketino and the EventON calendar on swissmarketing websites. This setup ensures that all events created or updated in Ticketino are automatically synchronized and displayed on the EventON calendar on the website.<\/span><\/p>\n<p>Additionally, Brandfinity implemented this function on every club&#8217;s page connected to Ticketino to ensure that Local club&#8217;s event appears on their own page.<\/p>\n<p>Thanks to this real-time integration, every event created or updated in Ticketino is automatically synchronised and displayed online \u2014 reducing manual work and ensuring seamless visibility.<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p>Events are at the heart of Swiss marketing association\u2019s community. <span data-teams=%22true%22>We implemented a real-time integration between Ticketino and the EventON calendar on swissmarketing websites. This setup ensures that all events created or updated in Ticketino are automatically synchronized and displayed on the EventON calendar on the website.<\/span><\/p>\n<p>Additionally, Brandfinity implemented this function on every club&#8217;s page connected to Ticketino to ensure that Local club&#8217;s event appears on their own page.<\/p>\n<p>Thanks to this real-time integration, every event created or updated in Ticketino is automatically synchronised and displayed online \u2014 reducing manual work and ensuring seamless visibility.<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Events are at the heart of Swiss marketing association\u2019s community. <span data-teams=\"true\">We implemented a real-time integration between Ticketino and the EventON calendar on swissmarketing websites. This setup ensures that all events created or updated in Ticketino are automatically synchronized and displayed on the EventON calendar on the website.<\/span><\/p>\n<p>Additionally, Brandfinity implemented this function on every club&#8217;s page connected to Ticketino to ensure that Local club&#8217;s event appears on their own page.<\/p>\n<p>Thanks to this real-time integration, every event created or updated in Ticketino is automatically synchronised and displayed online \u2014 reducing manual work and ensuring seamless visibility.<\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h2>CRM implementation and Automation<\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2>CRM implementation and Automation<\/h2>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#090A3C&#8221; text_font_size=&#8221;4vw&#8221; text_line_height=&#8221;1em&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#090A3C&#8221; header_2_font_size=&#8221;4vw&#8221; text_font_size_tablet=&#8221;6vw&#8221; text_font_size_phone=&#8221;8vw&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;6vw&#8221; header_2_font_size_phone=&#8221;8vw&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>CRM implementation and Automation<\/h2>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p>Brandfinity suggested and adapted a CRM software specifically for association&#8217;s needs, including:<\/p>\n<ul>\n<li>Automated synchronisation of event data with the CRM.<\/li>\n<li>Smart automations to minimise repetitive administrative tasks.<\/li>\n<li>Creation of newsletter templates and an opt-in preference centre that complies with Swiss data protection regulations.<\/li>\n<li>Landing pages<\/li>\n<\/ul>\n<p>Together, these solutions provided Swiss Marketing Association with a more efficient way to manage members, clubs, events, notifications and communications \u2014 saving time and creating measurable results.<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p>Brandfinity suggested and adapted a CRM software specifically for association&#8217;s needs, including:<\/p>\n<ul>\n<li>Automated synchronisation of event data with the CRM.<\/li>\n<li>Smart automations to minimise repetitive administrative tasks.<\/li>\n<li>Creation of newsletter templates and an opt-in preference centre that complies with Swiss data protection regulations.<\/li>\n<li>Landing pages<\/li>\n<\/ul>\n<p>Together, these solutions provided Swiss Marketing Association with a more efficient way to manage members, clubs, events, notifications and communications \u2014 saving time and creating measurable results.<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Brandfinity suggested and adapted a CRM software specifically for association&#8217;s needs, including:<\/p>\n<ul>\n<li>Automated synchronisation of event data with the CRM.<\/li>\n<li>Smart automations to minimise repetitive administrative tasks.<\/li>\n<li>Creation of newsletter templates and an opt-in preference centre that complies with Swiss data protection regulations.<\/li>\n<li>Landing pages<\/li>\n<\/ul>\n<p>Together, these solutions provided Swiss Marketing Association with a more efficient way to manage members, clubs, events, notifications and communications \u2014 saving time and creating measurable results.<\/p>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h2>Beyond Technology<\/h2>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h2>Beyond Technology<\/h2>\n<p>&#8221; content_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#090A3C&#8221; text_font_size=&#8221;4vw&#8221; text_line_height=&#8221;1em&#8221; header_2_font=&#8221;|700|||||||&#8221; header_2_text_color=&#8221;#090A3C&#8221; header_2_font_size=&#8221;4vw&#8221; text_font_size_tablet=&#8221;6vw&#8221; text_font_size_phone=&#8221;8vw&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;6vw&#8221; header_2_font_size_phone=&#8221;8vw&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Beyond Technology<\/h2>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h3><strong>Building Community<\/strong><\/h3>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3><strong>Building Community<\/strong><\/h3>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_3_text_color=&#8221;#004FFF&#8221; header_3_font_size=&#8221;20px&#8221; header_3_text_color_tablet=&#8221;#004FFF&#8221; header_3_text_color_phone=&#8221;#004FFF&#8221; header_3_text_color_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>Building Community<\/strong><\/h3>\n<h3><strong>\u00a0<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p>Our partnership goes further than technical solutions. Brandfinity actively supports Swiss Marketing L\u00e9man, one of Swiss Marketing Associations\u2019s most dynamic regional clubs in french part of Switzerland.<\/p>\n<ul>\n<li>Club&#8217;s management and event organisation with the networking option and follow up, by introducing new formats, marketing experience, creating a warm, more engaging networking atmosphere.<\/li>\n<li>Markathon initiative: project launched in partnership with university &#8211; HEC UNIL EXEC EDUCATION TEAM and Francisco Castro Santos, blending education, innovation, and brands on collaboration with the same goal to inspire the next generation of marketing professionals, bring value to swiss market brands and improve the networking connections within the club.<\/li>\n<\/ul>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p>Our partnership goes further than technical solutions. Brandfinity actively supports Swiss Marketing L\u00e9man, one of Swiss Marketing Associations\u2019s most dynamic regional clubs in french part of Switzerland.<\/p>\n<ul>\n<li>Club&#8217;s management and event organisation with the networking option and follow up, by introducing new formats, marketing experience, creating a warm, more engaging networking atmosphere.<\/li>\n<li>Markathon initiative: project launched in partnership with university &#8211; HEC UNIL EXEC EDUCATION TEAM and Francisco Castro Santos, blending education, innovation, and brands on collaboration with the same goal to inspire the next generation of marketing professionals, bring value to swiss market brands and improve the networking connections within the club.<\/li>\n<\/ul>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;14pt&#8221; text_line_height=&#8221;1.8em&#8221; text_text_color_tablet=&#8221;#77839a&#8221; text_text_color_phone=&#8221;#77839a&#8221; text_text_color_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Our partnership goes further than technical solutions. 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By combining strategy, automation, and human experience, we help organisations like the Swiss Marketing Association achieve sustainable growth and impact.<\/p>\n<\/div>\n<div><\/div>\n<p>&#8221; content_phone=&#8221;<\/p>\n<div>\n<p>At Brandfinity, we believe digital transformation is not just about technology \u2014 it\u2019s about people, processes, and community. 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header_3_text_color=&#8221;#004FFF&#8221; header_3_font_size=&#8221;20px&#8221; header_3_text_color_tablet=&#8221;#004FFF&#8221; header_3_text_color_phone=&#8221;#004FFF&#8221; header_3_text_color_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><strong>explore how Brandfinity can support you<\/strong><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;12px||3px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<div>Is your organisation ready to take the next step in digital transformation?<br \/>We\u2019d love to share our expertise and explore how we can support you. <a href=%22https:\/\/brandfinity.ch\/contact-2\/%22>Contact us<\/a><\/div>\n<div><\/div>\n<p>&#8221; content_phone=&#8221;<\/p>\n<div>Is your organisation ready to take the next step in digital transformation?<br \/>We\u2019d love to share our expertise and explore how we can support you. <a href=%22https:\/\/brandfinity.ch\/contact-2\/%22>Contact us<\/a><\/div>\n<div><\/div>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_3_text_color=&#8221;#004FFF&#8221; header_3_font_size=&#8221;30px&#8221; header_4_font_size=&#8221;30px&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;2vw&#8221; text_font_size_phone=&#8221;14pt&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; header_4_font_size_tablet=&#8221;30px&#8221; header_4_font_size_phone=&#8221;20px&#8221; 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button_text=&#8221;contact us&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; custom_button=&#8221;on&#8221; button_bg_color=&#8221;#004FFF&#8221; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;#090A3C&#8221; button_border_radius=&#8221;0px&#8221; button_font=&#8221;&#8211;et_global_heading_font|700|||||||&#8221; background_layout=&#8221;dark&#8221; custom_margin=&#8221;15px||15px||false|false&#8221; custom_padding=&#8221;1vw|3vw|1vw|3vw|true|true&#8221; custom_padding_tablet=&#8221;2vw|5vw|2vw|5vw|true|true&#8221; custom_padding_phone=&#8221;3vw|7vw|3vw|7vw|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; button_text_size_tablet=&#8221;2vw&#8221; button_text_size_phone=&#8221;5vw&#8221; button_text_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;12px||3px|||&#8221; 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color: #77839a;%22>Discover how we helped businesses unlock growth through strategic data analytics. View <a href=%22https:\/\/brandfinity.ch\/projets\/%22>Case Studies<\/a><\/span><span style=%22font-size: 20px; color: #77839a;%22><\/span><\/p>\n<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><span style=%22font-size: 20px; color: #77839a;%22>Discover how we helped businesses unlock growth through strategic data analytics. View <a href=%22https:\/\/brandfinity.ch\/projets\/%22>Case Studies<\/a><\/span><span style=%22font-size: 20px; color: #77839a;%22><\/span><\/p>\n<\/p>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; text_font=&#8221;&#8211;et_global_body_font||||||||&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; custom_margin=&#8221;||||true|false&#8221; text_font_size_tablet=&#8221;2vw&#8221; text_font_size_phone=&#8221;14pt&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-size: 20px; color: #77839a;\">Discover how we helped businesses unlock growth through strategic data analytics. View <a href=\"https:\/\/brandfinity.ch\/projets\/\">Case Studies<\/a><\/span><span style=\"font-size: 20px; color: #77839a;\"><\/span><\/p>\n<p><span style=\"font-size: 20px; color: #77839a;\"><\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Driving Digital Transformation for the Swiss Marketing AssociationSince 2023, Brandfinity has been an Official Service Partner of the Swiss Marketing Association (SMA) \u2014 the leading network for marketing professionals in Switzerland. With its headquarters in Zurich and 17 regional clubs at that time, Swiss Marketing Association brings together thousands of professionals through education, and certification [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":237640,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:divi\/placeholder \/-->","_et_gb_content_width":"","footnotes":""},"project_category":[111,112,9,36,6,12,42,113,90,63,61,51,65,37],"project_tag":[],"class_list":["post-237621","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-crm","project_category-crm-2","project_category-data-analytics","project_category-data-analytics-fr","project_category-digital-transformation","project_category-ecommerce","project_category-ecommerce-fr","project_category-marketing-automation-2","project_category-marketing-automation","project_category-strategie","project_category-strategy","project_category-support","project_category-support-fr","project_category-transformation-digitale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Digital Transformation - Swiss marketing association | Brandfinity<\/title>\n<meta name=\"description\" content=\"Digital transformation example -Swiss Marketing association. 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