{"id":31826,"date":"2024-04-23T09:07:07","date_gmt":"2024-04-23T09:07:07","guid":{"rendered":"https:\/\/brandfinity.ch\/2024\/04\/23\/dashboard-copy\/"},"modified":"2025-08-20T10:55:40","modified_gmt":"2025-08-20T10:55:40","slug":"ga-configure-events-conversions","status":"publish","type":"post","link":"https:\/\/brandfinity.ch\/en\/2024\/04\/23\/ga-configure-events-conversions\/","title":{"rendered":"GUIDE &#8211; Configure events &#038; conversions | EDUCATION"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;4px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h1><strong>Free guide for education<\/strong><\/h1>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h1><strong>Free guide for education<\/strong><\/h1>\n<p>&#8221; content_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#090A3C&#8221; header_font_size=&#8221;4vw&#8221; custom_margin=&#8221;||-2px|||&#8221; header_font_size_tablet=&#8221;6vw&#8221; header_font_size_phone=&#8221;8vw&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1><strong>Free guide for education<\/strong><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#004FFF&#8221; header_2_font_size=&#8221;30px&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;32px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left;\"><strong>Unified Events &amp; Conversions Management for Education<\/strong><\/h2>\n<h3 style=\"text-align: center;\"><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<span style=%22font-size: 2vw; color: #77839a;%22>Brandfinity supports institutions and proposes establishing uniform standards for higher education institutions in digital marketing analytics.<\/span>&#8221; content_phone=&#8221;<span style=%22font-size: 14pt; color: #77839a;%22>Brandfinity supports institutions and proposes establishing uniform standards for higher education institutions in digital marketing analytics.<\/span>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;32px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-size: 20px; color: #77839a;\">Brandfinity supports institutions and proposes establishing uniform standards for higher education institutions in digital marketing analytics.<\/span>[\/et_pb_text][et_pb_text module_id=&#8221;Request&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; 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<input type=\"hidden\" name=\"m\" value=\"0\" \/><!-- [et_pb_line_break_holder] -->  <input type=\"hidden\" name=\"act\" value=\"sub\" \/><!-- [et_pb_line_break_holder] -->  <input type=\"hidden\" name=\"v\" value=\"2\" \/><!-- [et_pb_line_break_holder] -->  <input type=\"hidden\" name=\"or\" value=\"565213b10a550dc8a61917e4d96106ad\" \/><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"_form-content\"><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_form_element _x08622414 _full_width _clear\" ><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"_form-title\"><!-- [et_pb_line_break_holder] -->        FREE GUIDE FOR EDUCATION<!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_form_element _x28276884 _full_width \" ><!-- [et_pb_line_break_holder] -->      <label for=\"fullname\" class=\"_form-label\"><!-- [et_pb_line_break_holder] -->        Full Name*<!-- [et_pb_line_break_holder] -->      <\/label><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"_field-wrapper\"><!-- [et_pb_line_break_holder] -->        <input type=\"text\" id=\"fullname\" name=\"fullname\" placeholder=\"Type your name\" required\/><!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_form_element _x09527636 _full_width \" ><!-- [et_pb_line_break_holder] -->      <label for=\"email\" class=\"_form-label\"><!-- [et_pb_line_break_holder] -->        Email*<!-- [et_pb_line_break_holder] -->      <\/label><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"_field-wrapper\"><!-- [et_pb_line_break_holder] -->        <input type=\"text\" id=\"email\" name=\"email\" placeholder=\"Type your email\" required\/><!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_form_element _x18466706 _full_width \" ><!-- [et_pb_line_break_holder] -->      <label for=\"field[7]\" class=\"_form-label\"><!-- [et_pb_line_break_holder] -->        Company<!-- [et_pb_line_break_holder] -->      <\/label><!-- [et_pb_line_break_holder] -->      <\/p>\n<div class=\"_field-wrapper\"><!-- [et_pb_line_break_holder] -->        <input type=\"text\" id=\"field[7]\" name=\"field[7]\" value=\"\" placeholder=\"Type the name of your institution\" \/><!-- [et_pb_line_break_holder] -->      <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_button-wrapper _full_width\"><!-- [et_pb_line_break_holder] -->      <button id=\"_form_16_submit\" class=\"_submit\" type=\"submit\"><!-- [et_pb_line_break_holder] -->        I want this guide<!-- [et_pb_line_break_holder] -->      <\/button><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"_clear-element\"><!-- [et_pb_line_break_holder] -->    <\/div>\n<p><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"_form-thank-you\" style=\"display:none;\"><!-- [et_pb_line_break_holder] -->  <\/div>\n<p><!-- [et_pb_line_break_holder] --><\/form>\n<p><script><!-- [et_pb_line_break_holder] -->window.cfields = {\"7\":\"company\"};<!-- [et_pb_line_break_holder] -->window._show_thank_you = function(id, message, trackcmp_url, email) {<!-- [et_pb_line_break_holder] -->    var form = document.getElementById('_form_' + id + '_'), thank_you = form.querySelector('._form-thank-you');<!-- [et_pb_line_break_holder] -->    form.querySelector('._form-content').style.display = 'none';<!-- [et_pb_line_break_holder] -->    thank_you.innerHTML = message;<!-- [et_pb_line_break_holder] -->    thank_you.style.display = 'block';<!-- [et_pb_line_break_holder] -->    const vgoAlias = typeof visitorGlobalObjectAlias === 'undefined' ? 'vgo' : visitorGlobalObjectAlias;<!-- [et_pb_line_break_holder] -->    var visitorObject = window[vgoAlias];<!-- [et_pb_line_break_holder] -->    if (email && typeof visitorObject !== 'undefined') {<!-- [et_pb_line_break_holder] -->        visitorObject('setEmail', email);<!-- [et_pb_line_break_holder] -->        visitorObject('update');<!-- [et_pb_line_break_holder] -->    } else if (typeof(trackcmp_url) != 'undefined' && trackcmp_url) {<!-- [et_pb_line_break_holder] -->        \/\/ Site tracking URL to use after inline form submission.<!-- [et_pb_line_break_holder] -->        _load_script(trackcmp_url);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    if (typeof window._form_callback !== 'undefined') window._form_callback(id);<!-- [et_pb_line_break_holder] -->};<!-- [et_pb_line_break_holder] -->window._show_unsubscribe = function(id, message, trackcmp_url, email) {<!-- [et_pb_line_break_holder] -->    var form = document.getElementById('_form_' + id + '_'), unsub = form.querySelector('._form-thank-you');<!-- [et_pb_line_break_holder] -->    var branding = form.querySelector('._form-branding');<!-- [et_pb_line_break_holder] -->    if (branding) {<!-- [et_pb_line_break_holder] -->        branding.style.display = 'none';<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    form.querySelector('._form-content').style.display = 'none';<!-- [et_pb_line_break_holder] -->    unsub.style.display = 'block';<!-- [et_pb_line_break_holder] -->    form.insertAdjacentHTML('afterend', message)<!-- [et_pb_line_break_holder] -->    const vgoAlias = typeof visitorGlobalObjectAlias === 'undefined' ? 'vgo' : visitorGlobalObjectAlias;<!-- [et_pb_line_break_holder] -->    var visitorObject = window[vgoAlias];<!-- [et_pb_line_break_holder] -->    if (email && typeof visitorObject !== 'undefined') {<!-- [et_pb_line_break_holder] -->        visitorObject('setEmail', email);<!-- [et_pb_line_break_holder] -->        visitorObject('update');<!-- [et_pb_line_break_holder] -->    } else if (typeof(trackcmp_url) != 'undefined' && trackcmp_url) {<!-- [et_pb_line_break_holder] -->        \/\/ Site tracking URL to use after inline form submission.<!-- [et_pb_line_break_holder] -->        _load_script(trackcmp_url);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    if (typeof window._form_callback !== 'undefined') window._form_callback(id);<!-- [et_pb_line_break_holder] -->};<!-- [et_pb_line_break_holder] -->window._show_error = function(id, message, html) {<!-- [et_pb_line_break_holder] -->    var form = document.getElementById('_form_' + id + '_'),<!-- [et_pb_line_break_holder] -->        err = document.createElement('div'),<!-- [et_pb_line_break_holder] -->        button = form.querySelector('button'),<!-- [et_pb_line_break_holder] -->        old_error = form.querySelector('._form_error');<!-- [et_pb_line_break_holder] -->    if (old_error) old_error.parentNode.removeChild(old_error);<!-- [et_pb_line_break_holder] -->    err.innerHTML = message;<!-- [et_pb_line_break_holder] -->    err.className = '_error-inner _form_error _no_arrow';<!-- [et_pb_line_break_holder] -->    var wrapper = document.createElement('div');<!-- [et_pb_line_break_holder] -->    wrapper.className = '_form-inner';<!-- [et_pb_line_break_holder] -->    wrapper.appendChild(err);<!-- [et_pb_line_break_holder] -->    button.parentNode.insertBefore(wrapper, button);<!-- [et_pb_line_break_holder] -->    var submitButton = form.querySelector('[id^=\"_form\"][id$=\"_submit\"]');<!-- [et_pb_line_break_holder] -->    submitButton.disabled = false;<!-- [et_pb_line_break_holder] -->    submitButton.classList.remove('processing');<!-- [et_pb_line_break_holder] -->    if (html) {<!-- [et_pb_line_break_holder] -->        var div = document.createElement('div');<!-- [et_pb_line_break_holder] -->        div.className = '_error-html';<!-- [et_pb_line_break_holder] -->        div.innerHTML = html;<!-- [et_pb_line_break_holder] -->        err.appendChild(div);<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->};<!-- [et_pb_line_break_holder] -->window._load_script = function(url, callback, isSubmit) {<!-- [et_pb_line_break_holder] -->    var head = document.querySelector('head'), script = document.createElement('script'), r = false;<!-- [et_pb_line_break_holder] -->    var submitButton = document.querySelector('#_form_16_submit');<!-- [et_pb_line_break_holder] -->    script.charset = 'utf-8';<!-- [et_pb_line_break_holder] -->    script.src = url;<!-- [et_pb_line_break_holder] -->    if (callback) {<!-- [et_pb_line_break_holder] -->        script.onload = script.onreadystatechange = function() {<!-- [et_pb_line_break_holder] -->            if (!r && (!this.readyState || this.readyState == 'complete')) {<!-- [et_pb_line_break_holder] -->                r = true;<!-- [et_pb_line_break_holder] -->                callback();<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        };<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    script.onerror = function() {<!-- [et_pb_line_break_holder] -->        if (isSubmit) {<!-- [et_pb_line_break_holder] -->            if (script.src.length > 10000) {<!-- [et_pb_line_break_holder] -->                _show_error(\"16\", \"Sorry, your submission failed. Please shorten your responses and try again.\");<!-- [et_pb_line_break_holder] -->            } else {<!-- [et_pb_line_break_holder] -->                _show_error(\"16\", \"Sorry, your submission failed. Please try again.\");<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->            submitButton.disabled = false;<!-- [et_pb_line_break_holder] -->            submitButton.classList.remove('processing');<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    head.appendChild(script);<!-- [et_pb_line_break_holder] -->};<!-- [et_pb_line_break_holder] -->(function() {<!-- [et_pb_line_break_holder] -->    if (window.location.search.search(\"excludeform\") !== -1) return false;<!-- [et_pb_line_break_holder] -->    var getCookie = function(name) {<!-- [et_pb_line_break_holder] -->        var match = document.cookie.match(new RegExp('(^|; )' + name + '=([^;]+)'));<!-- [et_pb_line_break_holder] -->        return match ? match[2] : null;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    var setCookie = function(name, value) {<!-- [et_pb_line_break_holder] -->        var now = new Date();<!-- [et_pb_line_break_holder] -->        var time = now.getTime();<!-- [et_pb_line_break_holder] -->        var expireTime = time + 1000 * 60 * 60 * 24 * 365;<!-- [et_pb_line_break_holder] -->        now.setTime(expireTime);<!-- [et_pb_line_break_holder] -->        document.cookie = name + '=' + value + '; expires=' + now + ';path=\/; Secure; SameSite=Lax;';<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->            var addEvent = function(element, event, func) {<!-- [et_pb_line_break_holder] -->        if (element.addEventListener) {<!-- [et_pb_line_break_holder] -->            element.addEventListener(event, func);<!-- [et_pb_line_break_holder] -->        } else {<!-- [et_pb_line_break_holder] -->            var oldFunc = element['on' + event];<!-- [et_pb_line_break_holder] -->            element['on' + event] = function() {<!-- [et_pb_line_break_holder] -->                oldFunc.apply(this, arguments);<!-- [et_pb_line_break_holder] -->                func.apply(this, arguments);<!-- [et_pb_line_break_holder] -->            };<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    var _removed = false;<!-- [et_pb_line_break_holder] -->        var form_to_submit = document.getElementById('_form_16_');<!-- [et_pb_line_break_holder] -->    var allInputs = form_to_submit.querySelectorAll('input, select, textarea'), tooltips = [], submitted = false;<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var getUrlParam = function(name) {<!-- [et_pb_line_break_holder] -->        if (name.toLowerCase() !== 'email') {<!-- [et_pb_line_break_holder] -->            var params = new URLSearchParams(window.location.search);<!-- [et_pb_line_break_holder] -->            return params.get(name) || false;<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        \/\/ email is a special case because a plus is valid in the email address<!-- [et_pb_line_break_holder] -->        var qString = window.location.search;<!-- [et_pb_line_break_holder] -->        if (!qString) {<!-- [et_pb_line_break_holder] -->            return false;<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        var parameters = qString.substr(1).split('&');<!-- [et_pb_line_break_holder] -->        for (var i = 0; i < parameters.length; i++) {<!-- [et_pb_line_break_holder] -->            var parameter = parameters[i].split('=');<!-- [et_pb_line_break_holder] -->            if (parameter[0].toLowerCase() === 'email') {<!-- [et_pb_line_break_holder] -->                return parameter[1] === undefined ? true : decodeURIComponent(parameter[1]);<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        return false;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var acctDateFormat = \"%m\/%d\/%Y\";<!-- [et_pb_line_break_holder] -->    var getNormalizedDate = function(date, acctFormat) {<!-- [et_pb_line_break_holder] -->        var decodedDate = decodeURIComponent(date);<!-- [et_pb_line_break_holder] -->        if (acctFormat && acctFormat.match(\/(%d|%e).*%m\/gi) !== null) {<!-- [et_pb_line_break_holder] -->            return decodedDate.replace(\/(\\d{2}).*(\\d{2}).*(\\d{4})\/g, '$3-$2-$1');<!-- [et_pb_line_break_holder] -->        } else if (Date.parse(decodedDate)) {<!-- [et_pb_line_break_holder] -->            var dateObj = new Date(decodedDate);<!-- [et_pb_line_break_holder] -->            var year = dateObj.getFullYear();<!-- [et_pb_line_break_holder] -->            var month = dateObj.getMonth() + 1;<!-- [et_pb_line_break_holder] -->            var day = dateObj.getDate();<!-- [et_pb_line_break_holder] -->            return `${year}-${month < 10 ? `0${month}` : month}-${day < 10 ? `0${day}` : day}`;<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        return false;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var getNormalizedTime = function(time) {<!-- [et_pb_line_break_holder] -->        var hour, minutes;<!-- [et_pb_line_break_holder] -->        var decodedTime = decodeURIComponent(time);<!-- [et_pb_line_break_holder] -->        var timeParts = Array.from(decodedTime.matchAll(\/(\\d{1,2}):(\\d{1,2})\\W*([AaPp][Mm])?\/gm))[0];<!-- [et_pb_line_break_holder] -->        if (timeParts[3]) { \/\/ 12 hour format<!-- [et_pb_line_break_holder] -->            var isPM = timeParts[3].toLowerCase() === 'pm';<!-- [et_pb_line_break_holder] -->            if (isPM) {<!-- [et_pb_line_break_holder] -->                hour = parseInt(timeParts[1]) === 12 ? '12' : `${parseInt(timeParts[1]) + 12}`;<!-- [et_pb_line_break_holder] -->            } else {<!-- [et_pb_line_break_holder] -->                hour = parseInt(timeParts[1]) === 12 ? '0' : timeParts[1];<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        } else { \/\/ 24 hour format<!-- [et_pb_line_break_holder] -->            hour = timeParts[1];<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        var normalizedHour = parseInt(hour) < 10 ? `0${parseInt(hour)}` : hour;<!-- [et_pb_line_break_holder] -->        var minutes = timeParts[2];<!-- [et_pb_line_break_holder] -->        return `${normalizedHour}:${minutes}`;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    for (var i = 0; i < allInputs.length; i++) {<!-- [et_pb_line_break_holder] -->        var regexStr = \"field\\\\[(\\\\d+)\\\\]\";<!-- [et_pb_line_break_holder] -->        var results = new RegExp(regexStr).exec(allInputs[i].name);<!-- [et_pb_line_break_holder] -->        if (results != undefined) {<!-- [et_pb_line_break_holder] -->            allInputs[i].dataset.name = allInputs[i].name.match(\/\\[time\\]$\/)<!-- [et_pb_line_break_holder] -->                ? `${window.cfields[results[1]]}_time`<!-- [et_pb_line_break_holder] -->                : window.cfields[results[1]];<!-- [et_pb_line_break_holder] -->        } else {<!-- [et_pb_line_break_holder] -->            allInputs[i].dataset.name = allInputs[i].name;<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        var fieldVal = getUrlParam(allInputs[i].dataset.name);<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        if (fieldVal) {<!-- [et_pb_line_break_holder] -->            if (allInputs[i].dataset.autofill === \"false\") {<!-- [et_pb_line_break_holder] -->                continue;<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->            if (allInputs[i].type == \"radio\" || allInputs[i].type == \"checkbox\") {<!-- [et_pb_line_break_holder] -->                if (allInputs[i].value == fieldVal) {<!-- [et_pb_line_break_holder] -->                    allInputs[i].checked = true;<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            } else if (allInputs[i].type == \"date\") {<!-- [et_pb_line_break_holder] -->                allInputs[i].value = getNormalizedDate(fieldVal, acctDateFormat);<!-- [et_pb_line_break_holder] -->            } else if (allInputs[i].type == \"time\") {<!-- [et_pb_line_break_holder] -->                allInputs[i].value = getNormalizedTime(fieldVal);<!-- [et_pb_line_break_holder] -->            } else {<!-- [et_pb_line_break_holder] -->                allInputs[i].value = fieldVal;<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var remove_tooltips = function() {<!-- [et_pb_line_break_holder] -->        for (var i = 0; i < tooltips.length; i++) {<!-- [et_pb_line_break_holder] -->            tooltips[i].tip.parentNode.removeChild(tooltips[i].tip);<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        tooltips = [];<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var remove_tooltip = function(elem) {<!-- [et_pb_line_break_holder] -->        for (var i = 0; i < tooltips.length; i++) {<!-- [et_pb_line_break_holder] -->            if (tooltips[i].elem === elem) {<!-- [et_pb_line_break_holder] -->                tooltips[i].tip.parentNode.removeChild(tooltips[i].tip);<!-- [et_pb_line_break_holder] -->                tooltips.splice(i, 1);<!-- [et_pb_line_break_holder] -->                return;<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var create_tooltip = function(elem, text) {<!-- [et_pb_line_break_holder] -->        var tooltip = document.createElement('div'),<!-- [et_pb_line_break_holder] -->            arrow = document.createElement('div'),<!-- [et_pb_line_break_holder] -->            inner = document.createElement('div'), new_tooltip = {};<!-- [et_pb_line_break_holder] -->        if (elem.type != 'radio' && elem.type != 'checkbox') {<!-- [et_pb_line_break_holder] -->            tooltip.className = '_error';<!-- [et_pb_line_break_holder] -->            arrow.className = '_error-arrow';<!-- [et_pb_line_break_holder] -->            inner.className = '_error-inner';<!-- [et_pb_line_break_holder] -->            inner.innerHTML = text;<!-- [et_pb_line_break_holder] -->            tooltip.appendChild(arrow);<!-- [et_pb_line_break_holder] -->            tooltip.appendChild(inner);<!-- [et_pb_line_break_holder] -->            elem.parentNode.appendChild(tooltip);<!-- [et_pb_line_break_holder] -->        } else {<!-- [et_pb_line_break_holder] -->            tooltip.className = '_error-inner _no_arrow';<!-- [et_pb_line_break_holder] -->            tooltip.innerHTML = text;<!-- [et_pb_line_break_holder] -->            elem.parentNode.insertBefore(tooltip, elem);<!-- [et_pb_line_break_holder] -->            new_tooltip.no_arrow = true;<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        new_tooltip.tip = tooltip;<!-- [et_pb_line_break_holder] -->        new_tooltip.elem = elem;<!-- [et_pb_line_break_holder] -->        tooltips.push(new_tooltip);<!-- [et_pb_line_break_holder] -->        return new_tooltip;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var resize_tooltip = function(tooltip) {<!-- [et_pb_line_break_holder] -->        var rect = tooltip.elem.getBoundingClientRect();<!-- [et_pb_line_break_holder] -->        var doc = document.documentElement,<!-- [et_pb_line_break_holder] -->            scrollPosition = rect.top - ((window.pageYOffset || doc.scrollTop)  - (doc.clientTop || 0));<!-- [et_pb_line_break_holder] -->        if (scrollPosition < 40) {<!-- [et_pb_line_break_holder] -->            tooltip.tip.className = tooltip.tip.className.replace(\/ ?(_above|_below) ?\/g, '') + ' _below';<!-- [et_pb_line_break_holder] -->        } else {<!-- [et_pb_line_break_holder] -->            tooltip.tip.className = tooltip.tip.className.replace(\/ ?(_above|_below) ?\/g, '') + ' _above';<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var resize_tooltips = function() {<!-- [et_pb_line_break_holder] -->        if (_removed) return;<!-- [et_pb_line_break_holder] -->        for (var i = 0; i < tooltips.length; i++) {<!-- [et_pb_line_break_holder] -->            if (!tooltips[i].no_arrow) resize_tooltip(tooltips[i]);<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var validate_field = function(elem, remove) {<!-- [et_pb_line_break_holder] -->        var tooltip = null, value = elem.value, no_error = true;<!-- [et_pb_line_break_holder] -->        remove ? remove_tooltip(elem) : false;<!-- [et_pb_line_break_holder] -->        if (elem.type != 'checkbox') elem.className = elem.className.replace(\/ ?_has_error ?\/g, '');<!-- [et_pb_line_break_holder] -->        if (elem.getAttribute('required') !== null) {<!-- [et_pb_line_break_holder] -->            if (elem.type == 'radio' || (elem.type == 'checkbox' && \/any\/.test(elem.className))) {<!-- [et_pb_line_break_holder] -->                var elems = form_to_submit.elements[elem.name];<!-- [et_pb_line_break_holder] -->                if (!(elems instanceof NodeList || elems instanceof HTMLCollection) || elems.length <= 1) {<!-- [et_pb_line_break_holder] -->                    no_error = elem.checked;<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->                else {<!-- [et_pb_line_break_holder] -->                    no_error = false;<!-- [et_pb_line_break_holder] -->                    for (var i = 0; i < elems.length; i++) {<!-- [et_pb_line_break_holder] -->                        if (elems[i].checked) no_error = true;<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->                if (!no_error) {<!-- [et_pb_line_break_holder] -->                    tooltip = create_tooltip(elem, \"Please select an option.\");<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            } else if (elem.type =='checkbox') {<!-- [et_pb_line_break_holder] -->                var elems = form_to_submit.elements[elem.name], found = false, err = [];<!-- [et_pb_line_break_holder] -->                no_error = true;<!-- [et_pb_line_break_holder] -->                for (var i = 0; i < elems.length; i++) {<!-- [et_pb_line_break_holder] -->                    if (elems[i].getAttribute('required') === null) continue;<!-- [et_pb_line_break_holder] -->                    if (!found && elems[i] !== elem) return true;<!-- [et_pb_line_break_holder] -->                    found = true;<!-- [et_pb_line_break_holder] -->                    elems[i].className = elems[i].className.replace(\/ ?_has_error ?\/g, '');<!-- [et_pb_line_break_holder] -->                    if (!elems[i].checked) {<!-- [et_pb_line_break_holder] -->                        no_error = false;<!-- [et_pb_line_break_holder] -->                        elems[i].className = elems[i].className + ' _has_error';<!-- [et_pb_line_break_holder] -->                        err.push(\"Checking %s is required\".replace(\"%s\", elems[i].value));<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->                if (!no_error) {<!-- [et_pb_line_break_holder] -->                    tooltip = create_tooltip(elem, err.join('<!\u2013- [et_pb_br_holder] -\u2013>'));<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            } else if (elem.tagName == 'SELECT') {<!-- [et_pb_line_break_holder] -->                var selected = true;<!-- [et_pb_line_break_holder] -->                if (elem.multiple) {<!-- [et_pb_line_break_holder] -->                    selected = false;<!-- [et_pb_line_break_holder] -->                    for (var i = 0; i < elem.options.length; i++) {<!-- [et_pb_line_break_holder] -->                        if (elem.options[i].selected) {<!-- [et_pb_line_break_holder] -->                            selected = true;<!-- [et_pb_line_break_holder] -->                            break;<!-- [et_pb_line_break_holder] -->                        }<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                } else {<!-- [et_pb_line_break_holder] -->                    for (var i = 0; i < elem.options.length; i++) {<!-- [et_pb_line_break_holder] -->                        if (elem.options[i].selected<!-- [et_pb_line_break_holder] -->                            && (!elem.options[i].value<!-- [et_pb_line_break_holder] -->                            || (elem.options[i].value.match(\/\\n\/g)))<!-- [et_pb_line_break_holder] -->                        ) {<!-- [et_pb_line_break_holder] -->                            selected = false;<!-- [et_pb_line_break_holder] -->                        }<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->                if (!selected) {<!-- [et_pb_line_break_holder] -->                    elem.className = elem.className + ' _has_error';<!-- [et_pb_line_break_holder] -->                    no_error = false;<!-- [et_pb_line_break_holder] -->                    tooltip = create_tooltip(elem, \"Please select an option.\");<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            } else if (value === undefined || value === null || value === '') {<!-- [et_pb_line_break_holder] -->                elem.className = elem.className + ' _has_error';<!-- [et_pb_line_break_holder] -->                no_error = false;<!-- [et_pb_line_break_holder] -->                tooltip = create_tooltip(elem, \"This field is required.\");<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        if (no_error && (elem.id == 'field[]' || elem.id == 'ca[11][v]')) {<!-- [et_pb_line_break_holder] -->            if (elem.className.includes('phone-input-error')) {<!-- [et_pb_line_break_holder] -->                elem.className = elem.className + ' _has_error';<!-- [et_pb_line_break_holder] -->                no_error = false;<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        if (no_error && elem.name == 'email') {<!-- [et_pb_line_break_holder] -->            if (!value.match(\/^[\\+_a-z0-9-'&=]+(\\.[\\+_a-z0-9-']+)*@[a-z0-9-]+(\\.[a-z0-9-]+)*(\\.[a-z]{2,})$\/i)) {<!-- [et_pb_line_break_holder] -->                elem.className = elem.className + ' _has_error';<!-- [et_pb_line_break_holder] -->                no_error = false;<!-- [et_pb_line_break_holder] -->                tooltip = create_tooltip(elem, \"Enter a valid email address.\");<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        if (no_error && \/date_field\/.test(elem.className)) {<!-- [et_pb_line_break_holder] -->            if (!value.match(\/^\\d\\d\\d\\d-\\d\\d-\\d\\d$\/)) {<!-- [et_pb_line_break_holder] -->                elem.className = elem.className + ' _has_error';<!-- [et_pb_line_break_holder] -->                no_error = false;<!-- [et_pb_line_break_holder] -->                tooltip = create_tooltip(elem, \"Enter a valid date.\");<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        tooltip ? resize_tooltip(tooltip) : false;<!-- [et_pb_line_break_holder] -->        return no_error;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var needs_validate = function(el) {<!-- [et_pb_line_break_holder] -->        if(el.getAttribute('required') !== null){<!-- [et_pb_line_break_holder] -->            return true<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        if(el.name === 'email' && el.value !== \"\"){<!-- [et_pb_line_break_holder] -->            return true<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        if((el.id == 'field[]' || el.id == 'ca[11][v]') && el.className.includes('phone-input-error')){<!-- [et_pb_line_break_holder] -->            return true<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        return false<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    var validate_form = function(e) {<!-- [et_pb_line_break_holder] -->        var err = form_to_submit.querySelector('._form_error'), no_error = true;<!-- [et_pb_line_break_holder] -->        if (!submitted) {<!-- [et_pb_line_break_holder] -->            submitted = true;<!-- [et_pb_line_break_holder] -->            for (var i = 0, len = allInputs.length; i < len; i++) {<!-- [et_pb_line_break_holder] -->                var input = allInputs[i];<!-- [et_pb_line_break_holder] -->                if (needs_validate(input)) {<!-- [et_pb_line_break_holder] -->                    if (input.type == 'tel') {<!-- [et_pb_line_break_holder] -->                        addEvent(input, 'blur', function() {<!-- [et_pb_line_break_holder] -->                            this.value = this.value.trim();<!-- [et_pb_line_break_holder] -->                            validate_field(this, true);<!-- [et_pb_line_break_holder] -->                        });<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                    if (input.type == 'text' || input.type == 'number' || input.type == 'time') {<!-- [et_pb_line_break_holder] -->                        addEvent(input, 'blur', function() {<!-- [et_pb_line_break_holder] -->                            this.value = this.value.trim();<!-- [et_pb_line_break_holder] -->                            validate_field(this, true);<!-- [et_pb_line_break_holder] -->                        });<!-- [et_pb_line_break_holder] -->                        addEvent(input, 'input', function() {<!-- [et_pb_line_break_holder] -->                            validate_field(this, true);<!-- [et_pb_line_break_holder] -->                        });<!-- [et_pb_line_break_holder] -->                    } else if (input.type == 'radio' || input.type == 'checkbox') {<!-- [et_pb_line_break_holder] -->                        (function(el) {<!-- [et_pb_line_break_holder] -->                            var radios = form_to_submit.elements[el.name];<!-- [et_pb_line_break_holder] -->                            for (var i = 0; i < radios.length; i++) {<!-- [et_pb_line_break_holder] -->                                addEvent(radios[i], 'click', function() {<!-- [et_pb_line_break_holder] -->                                    validate_field(el, true);<!-- [et_pb_line_break_holder] -->                                });<!-- [et_pb_line_break_holder] -->                            }<!-- [et_pb_line_break_holder] -->                        })(input);<!-- [et_pb_line_break_holder] -->                    } else if (input.tagName == 'SELECT') {<!-- [et_pb_line_break_holder] -->                        addEvent(input, 'change', function() {<!-- [et_pb_line_break_holder] -->                            validate_field(this, true);<!-- [et_pb_line_break_holder] -->                        });<!-- [et_pb_line_break_holder] -->                    } else if (input.type == 'textarea'){<!-- [et_pb_line_break_holder] -->                        addEvent(input, 'input', function() {<!-- [et_pb_line_break_holder] -->                            validate_field(this, true);<!-- [et_pb_line_break_holder] -->                        });<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        remove_tooltips();<!-- [et_pb_line_break_holder] -->        for (var i = 0, len = allInputs.length; i < len; i++) {<!-- [et_pb_line_break_holder] -->            var elem = allInputs[i];<!-- [et_pb_line_break_holder] -->            if (needs_validate(elem)) {<!-- [et_pb_line_break_holder] -->                if (elem.tagName.toLowerCase() !== \"select\") {<!-- [et_pb_line_break_holder] -->                    elem.value = elem.value.trim();<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->                validate_field(elem) ? true : no_error = false;<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        if (!no_error && e) {<!-- [et_pb_line_break_holder] -->            e.preventDefault();<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        resize_tooltips();<!-- [et_pb_line_break_holder] -->        return no_error;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    addEvent(window, 'resize', resize_tooltips);<!-- [et_pb_line_break_holder] -->    addEvent(window, 'scroll', resize_tooltips);<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var hidePhoneInputError = function(inputId) {<!-- [et_pb_line_break_holder] -->        var errorMessage =  document.getElementById(\"error-msg-\" + inputId);<!-- [et_pb_line_break_holder] -->        var input = document.getElementById(inputId);<!-- [et_pb_line_break_holder] -->        errorMessage.classList.remove(\"phone-error\");<!-- [et_pb_line_break_holder] -->        errorMessage.classList.add(\"phone-error-hidden\");<!-- [et_pb_line_break_holder] -->        input.classList.remove(\"phone-input-error\");<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var initializePhoneInput = function(input, defaultCountry) {<!-- [et_pb_line_break_holder] -->        return window.intlTelInput(input, {<!-- [et_pb_line_break_holder] -->            utilsScript: \"https:\/\/unpkg.com\/intl-tel-input@17.0.18\/build\/js\/utils.js\",<!-- [et_pb_line_break_holder] -->            autoHideDialCode: false,<!-- [et_pb_line_break_holder] -->            separateDialCode: true,<!-- [et_pb_line_break_holder] -->            initialCountry: defaultCountry,<!-- [et_pb_line_break_holder] -->            preferredCountries: []<!-- [et_pb_line_break_holder] -->        });<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var setPhoneInputEventListeners = function(inputId, input, iti) {<!-- [et_pb_line_break_holder] -->        input.addEventListener('blur', function() {<!-- [et_pb_line_break_holder] -->            var errorMessage = document.getElementById(\"error-msg-\" + inputId);<!-- [et_pb_line_break_holder] -->            if (input.value.trim()) {<!-- [et_pb_line_break_holder] -->                if (iti.isValidNumber()) {<!-- [et_pb_line_break_holder] -->                    iti.setNumber(iti.getNumber());<!-- [et_pb_line_break_holder] -->                    if (errorMessage.classList.contains(\"phone-error\")){<!-- [et_pb_line_break_holder] -->                        hidePhoneInputError(inputId);<!-- [et_pb_line_break_holder] -->                    }<!-- [et_pb_line_break_holder] -->                } else {<!-- [et_pb_line_break_holder] -->                    showPhoneInputError(inputId)<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            } else {<!-- [et_pb_line_break_holder] -->                if (errorMessage.classList.contains(\"phone-error\")){<!-- [et_pb_line_break_holder] -->                    hidePhoneInputError(inputId);<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        });<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        input.addEventListener(\"countrychange\", function() {<!-- [et_pb_line_break_holder] -->            iti.setNumber('');<!-- [et_pb_line_break_holder] -->        });<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->        input.addEventListener(\"keydown\", function(e) {<!-- [et_pb_line_break_holder] -->            var charCode = (e.which) ? e.which : e.keyCode;<!-- [et_pb_line_break_holder] -->            if (charCode > 31 && (charCode < 48 || charCode > 57) && charCode !== 8) {<!-- [et_pb_line_break_holder] -->                e.preventDefault();<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->        });<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var showPhoneInputError = function(inputId) {<!-- [et_pb_line_break_holder] -->        var errorMessage =  document.getElementById(\"error-msg-\" + inputId);<!-- [et_pb_line_break_holder] -->        var input = document.getElementById(inputId);<!-- [et_pb_line_break_holder] -->        errorMessage.classList.add(\"phone-error\");<!-- [et_pb_line_break_holder] -->        errorMessage.classList.remove(\"phone-error-hidden\");<!-- [et_pb_line_break_holder] -->        input.classList.add(\"phone-input-error\");<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    var _form_serialize = function(form){if(!form||form.nodeName!==\"FORM\"){return }var i,j,q=[];for(i=0;i<form.elements.length;i++){if(form.elements[i].name===\"\"){continue}switch(form.elements[i].nodeName){case\"INPUT\":switch(form.elements[i].type){case\"tel\":q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].previousSibling.querySelector('div.iti__selected-dial-code').innerText)+encodeURIComponent(\" \")+encodeURIComponent(form.elements[i].value));break;case\"text\":case\"number\":case\"date\":case\"time\":case\"hidden\":case\"password\":case\"button\":case\"reset\":case\"submit\":q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].value));break;case\"checkbox\":case\"radio\":if(form.elements[i].checked){q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].value))}break;case\"file\":break}break;case\"TEXTAREA\":q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].value));break;case\"SELECT\":switch(form.elements[i].type){case\"select-one\":q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].value));break;case\"select-multiple\":for(j=0;j<form.elements[i].options.length;j++){if(form.elements[i].options[j].selected){q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].options[j].value))}}break}break;case\"BUTTON\":switch(form.elements[i].type){case\"reset\":case\"submit\":case\"button\":q.push(form.elements[i].name+\"=\"+encodeURIComponent(form.elements[i].value));break}break}}return q.join(\"&#038;\")};<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->    const formSupportsPost = false;<!-- [et_pb_line_break_holder] -->          var form_submit = function(e) {<!-- [et_pb_line_break_holder] -->        e.preventDefault();<!-- [et_pb_line_break_holder] -->        if (validate_form()) {<!-- [et_pb_line_break_holder] -->            \/\/ use this trick to get the submit button & disable it using plain javascript<!-- [et_pb_line_break_holder] -->            var submitButton = e.target.querySelector('#_form_16_submit');<!-- [et_pb_line_break_holder] -->            submitButton.disabled = true;<!-- [et_pb_line_break_holder] -->            submitButton.classList.add('processing');<!-- [et_pb_line_break_holder] -->                        var serialized = _form_serialize(<!-- [et_pb_line_break_holder] -->                document.getElementById('_form_16_')<!-- [et_pb_line_break_holder] -->            ).replace(\/%0A\/g, '\\\\n');<!-- [et_pb_line_break_holder] -->            var err = form_to_submit.querySelector('._form_error');<!-- [et_pb_line_break_holder] -->            err ? err.parentNode.removeChild(err) : false;<!-- [et_pb_line_break_holder] -->            async function submitForm() {<!-- [et_pb_line_break_holder] -->              var formData = new FormData();<!-- [et_pb_line_break_holder] -->              const searchParams = new URLSearchParams(serialized);<!-- [et_pb_line_break_holder] -->              searchParams.forEach((value, key) => {<!-- [et_pb_line_break_holder] -->                formData.append(key, value);<!-- [et_pb_line_break_holder] -->              });<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->              const response = await fetch('https:\/\/brandfinity68506.activehosted.com\/proc.php?jsonp=true', {<!-- [et_pb_line_break_holder] -->                headers: {<!-- [et_pb_line_break_holder] -->                  \"Accept\": \"application\/json\"<!-- [et_pb_line_break_holder] -->                },<!-- [et_pb_line_break_holder] -->                body: formData,<!-- [et_pb_line_break_holder] -->                method: \"POST\"<!-- [et_pb_line_break_holder] -->              });<!-- [et_pb_line_break_holder] -->              return response.json();<!-- [et_pb_line_break_holder] -->            }<!-- [et_pb_line_break_holder] -->                if (formSupportsPost) {<!-- [et_pb_line_break_holder] -->                  submitForm().then((data) => {<!-- [et_pb_line_break_holder] -->                    eval(data.js);<!-- [et_pb_line_break_holder] -->                  });<!-- [et_pb_line_break_holder] -->                } else {<!-- [et_pb_line_break_holder] -->                  _load_script('https:\/\/brandfinity68506.activehosted.com\/proc.php?' + serialized + '&jsonp=true', null, true);<!-- [et_pb_line_break_holder] -->                }<!-- [et_pb_line_break_holder] -->        }<!-- [et_pb_line_break_holder] -->        return false;<!-- [et_pb_line_break_holder] -->    };<!-- [et_pb_line_break_holder] -->    addEvent(form_to_submit, 'submit', form_submit);<!-- [et_pb_line_break_holder] -->})();<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][et_pb_text content_tablet=&#8221;<span style=%22font-size: 2vw; color: #77839a;%22>Why does Brandfinity suggest a template with a unified standard for education? Key reasons for the standardisation within the education sector are:<\/span><\/p>\n<ul>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Brandfinity has vast experience in the Education vertical since 2014<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Helps in the transferability \/ smooth handover of accounts<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Suggest best practices<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Explained in an easy way<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Required quick configurations<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Suggest support if requested<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22>Get a bonus &#8211; Tag Plan<\/span><\/li>\n<\/ul>\n<p><span style=%22font-size: 2vw; color: #77839a;%22>Of course, tracking strategies may vary depending on institutions&#8217; needs and circumstances, but common elements are often shared among them.<\/span>&#8221; content_phone=&#8221;<span style=%22font-size: 14pt; color: #77839a;%22>Why does Brandfinity suggest a template with a unified standard for education? Key reasons for the standardisation within the education sector are:<\/span><\/p>\n<ul>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Brandfinity has vast experience in the Education vertical since 2014<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Helps in the transferability \/ smooth handover of accounts<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Suggest best practices<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Explained in an easy way<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Required quick configurations<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Suggest support if requested<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22>Get a bonus &#8211; Tag Plan<\/span><\/li>\n<\/ul>\n<p><span style=%22font-size: 14pt; color: #77839a;%22>Of course, tracking strategies may vary depending on institutions&#8217; needs and circumstances, but common elements are often shared among them.<\/span>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;0px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-size: 20px; color: #77839a;\">Why does Brandfinity suggest a template with a unified standard for education? Key reasons for the standardisation within the education sector are:<\/span><\/p>\n<ul>\n<li><span style=\"font-size: 20px; color: #77839a;\">Brandfinity has vast experience in the Education vertical since 2014<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Helps in the transferability \/ smooth handover of accounts<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Suggest best practices<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Explained in an easy way<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Required quick configurations<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Suggest support if requested<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\">Get a bonus &#8211; Tag Plan<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 20px; color: #77839a;\">Of course, tracking strategies may vary depending on institutions&#8217; needs and circumstances, but common elements are often shared among them.<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;1px||1px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;#Request&#8221; button_text=&#8221;request free guide&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.24.0&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;20px&#8221; button_text_color=&#8221;#EDFEFF&#8221; button_bg_color=&#8221;#004FFF&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;8px&#8221; button_use_icon=&#8221;off&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;20px|44px|20px|44px|false|false&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;15px|38px|15px|38px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; button_text_size_tablet=&#8221;&#8221; button_text_size_phone=&#8221;16px&#8221; button_text_size_last_edited=&#8221;on|phone&#8221; custom_css_main_element=&#8221;border-top-left-radius:0px !important;||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||-44px|||&#8221; custom_padding=&#8221;2px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22text-align: left;%22><strong>Downloading this free guide<\/strong><\/h3>\n<ul><\/ul>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22text-align: left;%22><strong>Downloading this free guide<\/strong><\/h3>\n<ul><\/ul>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; header_3_font_size=&#8221;30px&#8221; custom_padding=&#8221;32px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: left;\"><strong>Downloading this free guide<\/strong><\/h3>\n<ul><\/ul>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<p><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22><strong>Downloading this guide<\/strong> allows you to access a simple, structured, step-by-step guide for configuring events and conversions in Google Analytics 4 (GA4), adapted for education.<br \/><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22><strong>Additionally,<\/strong> we will cover all these topics, supported with visual elements for easy implementation:<\/span><\/span><\/p>\n<ul>\n<li><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Scenario with ten academic programs<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Tips &#8211; How to reduce the number of EVENTS in GA (without worrying about hitting conversion limits)<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Algorithm &#8211; Which model to choose<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>3 Models to choose from<\/span><\/li>\n<li><span style=%22font-size: 2vw; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>FAQ<\/span><\/li>\n<\/ul>\n<p>&#8221; content_phone=&#8221;<\/p>\n<p><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22><strong>Downloading this guide<\/strong> allows you to access a simple, structured, step-by-step guide for configuring events and conversions in Google Analytics 4 (GA4), adapted for education.<br \/><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22><strong>Additionally,<\/strong> we will cover all these topics, supported with visual elements for easy implementation:<\/span><\/span><\/p>\n<ul>\n<li><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Scenario with ten academic programs<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Tips &#8211; How to reduce the number of EVENTS in GA (without worrying about hitting conversion limits)<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>Algorithm &#8211; Which model to choose<\/span><\/li>\n<li><span style=%22font-size: 14pt; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>3 Models to choose from<\/span><\/li>\n<li><span style=%22font-size: 14ptx; color: #77839a;%22 font-size:=%22%22 20px=%22%22 color:=%22%22 77839a=%22%22>FAQ<\/span><\/li>\n<\/ul>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;5px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\"><strong>Downloading this guide<\/strong> allows you to access a simple, structured, step-by-step guide for configuring events and conversions in Google Analytics 4 (GA4), adapted for education.<br \/><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\"><strong>Additionally,<\/strong> we will cover all these topics, supported with visual elements for easy implementation:<\/span><\/span><\/p>\n<p><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\"><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\"><\/span><\/span><\/p>\n<ul>\n<li><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\">Scenario with ten academic programs<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\">Tips &#8211; How to reduce the number of EVENTS in GA (without worrying about hitting conversion limits)<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\">Algorithm &#8211; Which model to choose<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\">3 Models to choose from<\/span><\/li>\n<li><span style=\"font-size: 20px; color: #77839a;\" font-size:=\"\" 20px=\"\" color:=\"\" 77839a=\"\">FAQ<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<\/p>\n<h3 style=%22text-align: left;%22><strong>Get a bonus<\/strong><\/h3>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h3 style=%22text-align: left;%22><strong>Get a bonus<\/strong><\/h3>\n<p>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; header_3_font_size=&#8221;30px&#8221; custom_padding=&#8221;2px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: left;\"><strong>Get a bonus<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<span style=%22font-size: 2vw; color: #77839a;%22>In addition to clear and concise guidance for quick and efficient event configuration, you will receive a Tag Plan specially created for Education.<\/span>&#8221; content_phone=&#8221;<span style=%22font-size: 14pt; color: #77839a;%22>In addition to clear and concise guidance for quick and efficient event configuration, you will receive a Tag Plan specially created for Education.<\/span>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;2px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-size: 20px; color: #77839a;\">In addition to clear and concise guidance for quick and efficient event configuration, you will receive a Tag Plan specially created for Education.<\/span>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/brandfinity.ch\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-18-at-18.35.34.png&#8221; title_text=&#8221;Screenshot 2024-04-18 at 18.35.34&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.24.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_button button_url=&#8221;#Request&#8221; button_text=&#8221;request free guide&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.24.0&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;20px&#8221; button_text_color=&#8221;#EDFEFF&#8221; button_bg_color=&#8221;#004FFF&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;8px&#8221; button_use_icon=&#8221;off&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;20px|44px|20px|44px|false|false&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;15px|38px|15px|38px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; button_text_size_tablet=&#8221;&#8221; button_text_size_phone=&#8221;16px&#8221; button_text_size_last_edited=&#8221;on|phone&#8221; custom_css_main_element=&#8221;border-top-left-radius:0px !important;||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; header_3_font_size=&#8221;30px&#8221; custom_padding=&#8221;59px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; header_3_font_size_tablet=&#8221;30px&#8221; header_3_font_size_phone=&#8221;20px&#8221; header_3_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3 style=\"text-align: left;\"><strong>Discover more services for education sector<\/strong><\/h3>\n<p>[\/et_pb_text][et_pb_text content_tablet=&#8221;<span style=%22font-size: 2vw; color: #77839a;%22>Brandfinity helps schools and universities effectively recruit and retain students by crafting digital student journeys. Their comprehensive approach includes creating strategies, generating website traffic, utilising digital campaigns, social media, and search engine optimisation, and offering solutions for student pipeline management through CRM, marketing automation, and much more. Brandfinity also implements technologies for seamless student and management experiences, offering data analytics services to optimise marketing investments and drive student enrollment.<\/span>&#8221; content_phone=&#8221;<span style=%22font-size: 14pt; color: #77839a;%22>Brandfinity helps schools and universities effectively recruit and retain students by crafting digital student journeys. Their comprehensive approach includes creating strategies, generating website traffic, utilising digital campaigns, social media, and search engine optimisation, and offering solutions for student pipeline management through CRM, marketing automation, and much more. Brandfinity also implements technologies for seamless student and management experiences, offering data analytics services to optimise marketing investments and drive student enrollment.<\/span>&#8221; content_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#77839a&#8221; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.8em&#8221; header_2_text_color=&#8221;#77839a&#8221; header_3_text_color=&#8221;#004fff&#8221; custom_padding=&#8221;2px|||||&#8221; text_font_size_tablet=&#8221;20px&#8221; text_font_size_phone=&#8221;15px&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;20px&#8221; header_2_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<span style=\"font-size: 20px; color: #77839a;\">Brandfinity helps schools and universities effectively recruit and retain students by crafting digital student journeys. Their comprehensive approach includes creating strategies, generating website traffic, utilising digital campaigns, social media, and search engine optimisation, and offering solutions for student pipeline management through CRM, marketing automation, and much more. Brandfinity also implements technologies for seamless student and management experiences, offering data analytics services to optimise marketing investments and drive student enrollment.<\/span>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/brandfinity.ch\/en\/education-marketing\/&#8221; button_text=&#8221;discover more services for education&#8221; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.24.0&#8243; custom_button=&#8221;on&#8221; button_text_size=&#8221;20px&#8221; button_text_color=&#8221;#EDFEFF&#8221; button_bg_color=&#8221;#004FFF&#8221; button_border_width=&#8221;0px&#8221; button_border_radius=&#8221;8px&#8221; button_use_icon=&#8221;off&#8221; background_layout=&#8221;dark&#8221; custom_padding=&#8221;20px|44px|20px|44px|false|false&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;15px|38px|15px|38px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; button_text_size_tablet=&#8221;&#8221; button_text_size_phone=&#8221;16px&#8221; button_text_size_last_edited=&#8221;on|phone&#8221; custom_css_main_element=&#8221;border-top-left-radius:0px !important;||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Free guide for educationUnified Events &amp; Conversions Management for Education Brandfinity supports institutions and proposes establishing uniform standards for higher education institutions in digital marketing analytics.Request a free guide to harmonise your Academic AnalyticsWhy does Brandfinity suggest a template with a unified standard for education? Key reasons for the standardisation within the education sector are: [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":31843,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-31826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>GUIDE - Configure events &amp; conversions | for EDUCATION<\/title>\n<meta name=\"description\" content=\"Guide for EDUCATION - Data Analytics standards for higher education. 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