{"id":32333,"date":"2024-06-27T07:21:56","date_gmt":"2024-06-27T07:21:56","guid":{"rendered":"https:\/\/brandfinity.ch\/education-marketing-copy\/"},"modified":"2025-09-22T13:05:40","modified_gmt":"2025-09-22T13:05:40","slug":"free-guide","status":"publish","type":"page","link":"https:\/\/brandfinity.ch\/en\/free-guide\/","title":{"rendered":"Free Guide"},"content":{"rendered":"

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FREE GUIDE <\/strong><\/h1>\n

Unified Events & Conversions Management for Education<\/strong><\/p>\n

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Or anyone interested in better GA4 event tracking and organization<\/span><\/span><\/strong><\/p>\n

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Brandfinity continues to support institutions and proposes establishing<\/span>\u00a0<\/span>uniform standards for higher education institutions in digital marketing analytics.<\/span><\/span>
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Downloading this guide allows you to access a simple, structured, step-by-step guide for configuring events and conversions in Google Analytics 4 (GA4), adapted for education. Additionally, we will cover all these topics supported with visual elements for easy implementation:<\/p>\n

 <\/p>\n

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  • Sharing Events & Parameters Across Tags<\/span><\/li>\n
  • Scenario with ten academic programs<\/span><\/li>\n
  • Solutions for Tracking the Events for Education<\/span><\/li>\n
  • Tips – How to reduce the number of EVENTS in GA<\/span><\/li>\n<\/ul>\n

    (without worrying about hitting conversion limits)<\/p>\n

    <\/span><\/p>\n

      \n
    • Which Parameters to Use<\/span><\/li>\n
    • Algorithm – Which model to choose<\/span><\/li>\n
    • Types of Conversions<\/span><\/li>\n
    • 3 Models to choose from<\/span><\/li>\n
    • TAG Sheet<\/span><\/li>\n
    • FAQ<\/span><\/li>\n<\/ul>\n
        <\/ul>\n

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