marketing automation| social media | seo | advertising

NCAcademy

marketing automation| social media | seo | advertising

NCAcademy

 Automating the marketing process greatly simplifies the daily management routine of any company. Today we’re going to share with you about how we helped NCAcademy to simplify the communication process with prospective and current students.

About NCAcademy:

NCAcademy is an educational institution that offers distance learning to applicants who wish to obtain a”brevet federal” in Switzerland in the following disciplines: HR specialist, Specialist in Team Management, Technical-Managerial Specialist and Assistant in Personnel Management. We would like to note that the training is hold in French, and is available on any electronic device (computer, smartphone or tablet).

The advantage of such training is that the student can choose his own pace and convenient time for training. It is also important to note that Swiss Confederation will reimburses NCA students 50% of their tuition fees. For more information about NCAcademy, please visit the website  https://ncacademy.ch

marketing automation -ncacademy

 

  • installation of marketing automation
  • creating the algorithm and flow
  • media planning
  • social media
  • seo
  • advertising
  • marketing support
  • reporting

 

  • installation of marketing automation
  • creating the algorithm and flow
  • media planning
  • social media
  • seo
  • advertising
  • marketing support
  • reporting

 

Media planning – Social media

To increase NCAcademy’s brand awareness and online presence, Brandfinity has developed an annual media plan, including various elements of visual and informational content. Now that Brandfinity has started implementing its plan, the visitors on social networks can see the changes.

Brandfinity has accelerated the publication of content, including some statistics, surveys, educational and trending topics.

 

SEO – Advertising

Additional, work is underway to optimise the website positioning in search engines results. In accompaniment to organic visits to the site, Brandfinity has also actively implemented ads on google to raise awareness about NCAcademy and their offers. As a result of Brandfinity’s work a drastic growth of leads volume was generated, as well as signed-up students.

 

Marketing automation

Collaboration and Solution: to facilitate the customer interaction and experience processes, Brandfinity created and installed a marketing automation solution and an algorithm that is directly connected to the logic of sending the emails, brochures automatically according to the student’s choice.  Additionally it also sends the notifications to the management of the company about the sales department’s progress.

In its turn, the sales department can automatically track changes in the status of the leads in their sales pipeline, automatically organise and streamline the database. Track the progress of daily tasks and even participate in scheduled online consultations.

 

Thanks to marketing automation, students receive immediate responses to inquiries and related training information. This facilitates the prospective student nurturing process.

The pluses for management in using marketing automation are obvious: the implementation of internal corporate standards, improvement of the quality of correspondence, and optimisation of response time. 

As a result, sales and management save the time on routine processes by entrusting this work to marketing automation and controlling the process in the system. It also allows management to focus their attention on more global tasks and significantly improve team performance and contribute to success of the company as a whole.

We thank Michael Ngoy for the trust put in Brandfinity and the beneficial collaboration.

Brandfinity’s impact on NCAcademy has been significant. Their media planning transformed our online presence, with various dynamic content. The SEO strategies and Google Ads! implementation led to an increase in leads. The highlight is their ingenious marketing automation, seamlessly integrating customer interactions. Automated emails and brochure distribution, along with real-time sales notifications, have revolutionized our workflow. Brandfinity’s innovation and results-driven approach make it an invaluable marketing partner. Highly recommend.

Delphine Ngoy

Co-Founder, NCAcademy

 

Other Projects for education

We are excited to introduce you to other projects we have carried out in the field of education.

Here are some examples of our previous projects:

NCAcademy

HEG- FR

EHG & Belvoirpark

Wall Street English

We look forward to guiding you in your digital success in the education sector.

Please do not hesitate to contact us if you have any questions or would like to discuss your specific project. Visit the page Digital marketing for Education