Press Release

CRM for Education from Brandfinity Now Available in the Microsoft Marketplace 

Microsoft customers worldwide can now discover and deploy Brandfinity’s EDU CRM | CRM for Education through Microsoft Marketplace, accessing trusted solutions that accelerate innovation and business transformation with unified integration across Microsoft products

Châtel-St-Denis, canton Fribourg, Switzerland — October 15, 2026 — Brandfinity today announced the availability of EDU CRM | CRM for Education in the Microsoft Marketplace, the unified online destination for customers to buy trusted cloud solutions, AI apps, and agents to meet their business needs. Brandfinity’s customers can now discover and deploy trusted solutions through Microsoft Marketplace, with smooth integration and streamlined management across Microsoft Azure and other Microsoft products.

EDU CRM | CRM for Education is Brandfinity’s pre-configured CRM solution for schools and universities, built on Microsoft 365 and designed to support the full student recruitment and admissions journey.

The sales/admissions area includes a standard configuration that has been tested and successfully implemented in many schools across Switzerland. Each team member benefits from role-based access and personalised views, ensuring clarity, security, and an efficient workflow for everyone involved — from the first enquiry to final enrolment. This setup guarantees consistency across teams while maintaining the flexibility required by different functions.

Whether your school needs multilingual nurturing journeys, programme-specific communication sequences, or personalised follow-up scenarios, the system adapts to your internal processes and student recruitment strategy.  Discover EDU CRM | CRM for Education now.

Behind the work

avis crm implementation

“Brandfinity’s CRM for Education is pre-configured, scalable, and aligned with industry best practices, allowing institutions to deploy faster, reduce implementation time, and start seeing value from day one, said Evgeniya Schwaar, Brandfinity’s co-founder. “By making the solution available through Microsoft Marketplace, we are also making it easier for education institutions to discover, procure and adopt the solution through an ecosystem they already know (Outlook, Teams, SharePoint, Power Platform) and trust, with a more streamlined purchasing and vendor onboarding process.”

Yves-Alain Schwaar, Co-Founder and CEO of Brandfinity SARL, said, “The designation confirms the technical side, but what matters more is how EDU CRM | CRM for Education was built. We worked through the process at every level it touches: leadership, enrolment, sales pipeline management, marketing and communication, programme management and IT — because a CRM only holds together when the view each of them needs comes from the same system. The next step is the admissions process itself: applications, documents, decisions, so an institution has one continuous system from first enquiry through to the enrolment decision.”

Daniel Plaschy, Chef du Service informatique at HES-SO Fribourg, said, “We greatly appreciated Brandfinity’s ability to translate business needs into functionality within our CRM and marketing automation, and also to manage the implementation, the training, and the transformation of processes across the schools. Ongoing maintenance of the CRM has been transferred to the HES-SO Fribourg IT team, with Brandfinity supporting the transition phase and the gathering of user requirements to extend use of the CRM to the other HES-SO Fribourg schools.”

“We’re pleased to welcome Brandfinity to Microsoft Marketplace,” said Cyril Belikoff, Vice President, Microsoft Azure Product Marketing. “Marketplace connects trusted solutions from global partners with customers worldwide, making it easy to find and deploy apps that work seamlessly with Microsoft products.”

About Brandfinity

Brandfinity SARL is a data-driven customer experience optimisation agency, leveraging data, CRM, automation, analytics, and paid media into measurable growth strategies across every digital touchpoint. Founded in 2014 and based in Châtel-St-Denis, in the canton of Fribourg, Switzerland, Brandfinity provides services nationally and internationally, taking customer experience projects from strategy through to implementation.

Brandfinity – Transforming customer experiences.

To learn more about Brandfinity SARL and its certified software designations, contact us.

EDU CRM | CRM for Education is available in the Microsoft Marketplace.

Success stories

Driving growth with CRM and data

Discover how we helped businesses unlock growth. View Case Studies